You woke up one day and decided to start a blog. After a couple of months, you realize it’s not so black and white.
Whether your blog is to promote your business, interact with people, or share your experiences–it is indeed a rewarding yet challenging process. But like everything in life, the more you apply yourself, the further you will grow. Here are a few things I’ve learned after four months of blogging.
Create a blogging strategy: Know your blog’s purpose from the start.
Know your blog, before you start blogging. Every new blogger should follow this rule. The uncertainty of not knowing what your blog will be about–can lead to unnecessary stress and wasted time.
When I first started, I had no idea where this would go. I didn’t take the time to organize a blogging strategy. As a result, I’ve had to start over from scratch numerous times. I would’ve been much closer to reaching my goals by now if only I had created a strategy to follow.
Generating content is a process.
Generating new content ideas is challenging. Anyone can come up with ideas, but if your goal is to write thought-provoking stories, it requires a lot of efforts such as research, planning, and high creativity. Even if people don’t write for your audience, you still want to write high-quality content that offers something valuable. Coming up with new ideas is a process that can’t be done on the spot.
When I first started blogging, I’d spontaneously publish content whenever I felt like it. But later I realized how frustrating this could be. There will be days your mind is blank, and you have no idea what to write, so you publish nothing at all. If you don’t have a content strategy, it’ll slow you down and make it difficult for you to jump back into the habit of posting consistently.
*You don’t need to develop a 3-month plan. Focus on short-term goals. Just write down topic ideas in your draft and assign 2-3 posts per week. Plan what you’re going to write about for the week.
You’re probably going to change your theme a lot.
Since I started blogging, I’ve changed my domain, theme, and topics at least a dozen times. And TBH, sometimes I still can’t seem to get it right. At some point, you have to stop and ask yourself, “WTF am I trying to say?” Change is good, but inconsistency only makes it more challenging for you to get your point across.
Ask yourself what do u want? Why? And how do you plan to do it? Addressing these simple questions beforehand will make the writing process much more relaxed.
Stick to the main point.
Not focusing on the topic of your blog post can be somewhat of a disaster. The last thing you want to do is bore or confuse your readers. It’s important to write clear and concise and focus on one specific topic throughout the entire post. You also want to make sure your content fulfills the purpose of your blog, at least to an extent. Otherwise, you’ll just be ranting about the same things all the time or nothing at all (like me).
Your lifestyle blog does not have to be like every other lifestyle blog out there! What might work for some blogs might not always work with you. And that’s okay. As long as you’re having fun with it and being yourself, I don’t see how blogging can be a bad thing. Be authentic with it, and incorporate your unique style. Be different, bold, and be you!
You learn a lot about yourself.
Blogging is a fun way to get to know yourself. At the end of the day, blogging can be quite therapeutic. Its a form of self-expression, and although it comes with its challenges, there are a lot of growth benefits to writing consistently.